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75-161 Sego Lane Ste. F-15
Palm Desert, CA 92211
800 757-2550
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Brigitewear is unique in the world of fashion.
It was founded on principles very different from the vast majority, if not
all, clothing designers and manufacturers. Here we will give you an
overview of the philosophy of Brigitewear and let you decide if this
philosophical view incorporates into your particular lifestyle and/or
beliefs and concept of self.
Style Yes, style as defined, is a mode of fashion, but Brigitewear defines
that a step further. We want to quantify style down to an individual
level. Most people have a style to their persona. This style carries over
into their fashion, or better and more simply put, what they choose to
wear. To many, their personal style dictates that they wear nothing but
the latest fashion as dictated by the chic fashion houses and designers
from Paris, New York, London and Milan. These people must only have what
is current and hip. Conversely, on the other extreme, are people whose
sense of personal style is to wear the same clothing they always have,
never even considering a change due to trends in the worldwide fashion
scape. In between these two types lies a smaller subset of people wherein
the Brigitewear customer resides, the customer that will embrace the
Brigitewear Lifestyle.
Brigitewear's designs are not meant to attempt to sway public opinion in
what is current, hip and trendy each year. Brigitewear designs its
fashions to appeal to this narrow subset segment of the population, a
segment with a defined personal style mindset, a group of people who know
what they want in "fashion", what looks good on them. They will venture
out of their comfort zone but not because of what's trendy, but to
experiment with what they or someone close to them likes. Serving that
particular group of people has been our philosophy since the birth of our
brand.
Brigitewear's main line of products is internally referred to as our
Brigite Classique line. These products are some of our original designs
such as the 2Scoops (Baywatch style) one piece swimsuit, the St. Raphael
lined thong one piece, the St. Tropez sheer 1 piece, the Cannes line of
bikinis in thong, Rio and G-strings styles, the Sheer T Shirt and the
Versailles and 3 other topless one piece bathing suits. This line is
reproduced each year in our standard colors.
Swimwear is a product that has a shorter life expectancy than most
clothing. Sun, chlorine, salt water, all take a toll on swimwear material.
The suit you loved so much will someday need to be replaced. But will you
be able to? Always a dilemma, usually the answer is no. However,
Brigitewear has chosen to address this need. The need for the person who
knows her style, who knows what looks good on her and is unwilling to
compromise that sense of personal style based on the mores and whims of
current fashion. She wants to be able to replace that favorite swimwear
year after year as needed, maybe add different colors, but know that the
piece will be there for her. To that end and for that person, Brigitewear
Classique exists.
Realizing though that even the most self-assured customer wants to
experiment with different looks, each year, Brigitewear will also
introduce a smaller collection of new products, internally called the
Brigite Nouveau line. These products will be new designs and new
materials, many very limited in availability. These fashions however do
not mimic the colossal crush of product flooding the market from the
fashion houses of Europe and the US, but are rather selectively designed
and produced in small quantity based on the interests and tastes of the
Brigitewear customer. Some will become staples in the Brigitewear
Classique line based on customer input and availability of material.
Brigitewear is designed and produced in California and sold directly to
our customers worldwide through our online store as well as select
products through Amazon.com. We are committed to producing a quality
fashion product at an affordable price to a customer whose style is
self-defined and solid, not dictated by the winds of change in the fashion
industry. To you, our company, its products and people are dedicated. |
